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CuriosityStream’s new business model calls for a FREE version of the service — “CuriosityStream Showcase” — to be supported by advertising. Ultimately, CuriosityStream is seeking advertising deals with six sponsors at a time, totaling eight figures. The sponsorship arrangement includes an unskippable, 15-second ad that will run before each video, and branding around each video. The first sponsorship, with Sprint, went live this morning.