Roku Private Channels

2020 Non-Certified | Private Channels
Watch on ROKU®

Private, hidden, non-certified apps & channels can only be installed on ROKU® by using the channel’s dedicated access code.

Q: Why would a developer choose to release a channel as a private channel as a dedicated access code instead of submitting it to the Official Public Channel/App Store?
A: A few reasons:

  • The channel isn’t ready for the App Store. Developers use private channels to test their apps during the development process.
  • The channel contains content not appropriate for the Official Public Channel App Store(s). An adult-oriented channel is a good example of a channel that would not be published publicly.
  • The channel contains content that is confidential or intended for members or employees in a specific group or company. For example, a company might develop a channel that contains training videos for franchisees

Q:  How do I add a non-certified channel to my Roku® streaming device?
A:  To download and install a non-certified channel:

  1. Go to on your computer or smartphone.
  2. If prompted, sign in to your Roku account.
  3. Under Manage account select Add channel with a code.
  4. Enter the channel access code received from the channel provider and select Add Channel.
  5. Acknowledge the warning message that appears: